Advertising |
Mobile detailers have all types of customers, many of whom are self-employed. We know that these customers love their automobiles as most Americans and therefore love the services we provide. So much so that they will refer us new customers and tout our services. But they are willing to do much more if you ask them. Like referrals you get more when you simply ask. Let me give you another couple of ideas.
Have you ever seen a sign in the window of a business that says UPS YES/NO. Well, how about "Reflections Auto Detailing" (A Logo) with a slider for YES or NO. And on the other side a matchbox car glued to the slider handle. How about a sign that says; "No Soliciting Except For Reflections Auto Detailing" or a half sheet of paper that says; "Reflections Auto Detail Country". Your very best customers will let you put them up and it's great advertising.
Counter Displays
Little brochure packs on counters work great especially in:
Travel Agencies
Fishing Stores
Tire Shops
Equestrian Accessory Stores
Jenny Craig
Weight Watchers
Hair Salons
Dry Cleaners
Sandwich Shops
Golf Course Prop Shops
If the owner is over fifty and also a small businessperson who enjoys your energy and drive, they will usually be receptive to this idea. If they are a young hussler, they'll probably want you to pay to put a brochure pack on their counter top. If that is the case, then you should joke about doubling the price of their car wash or detail job, they'll then laugh and let you put one up. Fair is fair. If they help you, you help them. Think about some other grass roots marketing techniques for you auto detailing business.
"Lance Winslow" - If you have innovative thoughts and unique perspectives, come think with Lance; www.WorldThinkTank.net/wttbbs
Are you confused by all the information you receive from... Read More
The great Claude Hopkins (Author of Scientific Advertising) once said,... Read More
Rule One :- The HeadlineThe headline should summarize the whole... Read More
I recently completed a Marketing Makeover for an Ad that... Read More
Aggressive business card marketing isn't about handing your business cards... Read More
Achieving sales is probably the biggest challenge a web business... Read More
Advertising in the paper works for many people in business.... Read More
Let's face it - most brochures go straight into the... Read More
Yahoo Groups: I see countless marketers on shoestring budges turn... Read More
Philadelphia retailer and US Postmaster General, John Wanamaker, once said,... Read More